Are you a Hilary Duff Fan?! We have a sneak peak at the first in a series of print campaigns promoting the release of Hilary Duff's new Femme for DKNY Jeans Collection.This fashion house has teamed up with the famed former Disney star to market a new line of sweaters, tunics, dresses, and skinny jeans with the DKNY imprint.
A key theme of the line is versatility: sweater tunics with removable cowl scarves, tees with detachable and printed necklaces, charmeuse cozies that layer like scarves, skinny jeans with adjustable belt loops for thin and wide belts!! WOW, this definitely sounds interesting!! This collection will range anywhere from $39.00 for a tee to $129.00 for an outerwear piece.
Personally, DKNY is choosing a very wise strategic move! Hilary Duff is well-known and liked by many. Her clothing seems to fit all needs of teenagers to adults and I am really excited to see how well this collection does for the company. Ladies, it's shopping time!!!!!
"One of the hardest things is to come up with a name, " said Hilary Duff "But I think femme works really well and explains that line perfectly as feminine but tough all at the same time. It's aggressive, but in a good way."
No comments:
Post a Comment